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35 successful years in the direct mail business, means one thing: Results

With 35 years experience, I’ve likely encountered an experience similar to yours and will be able to boost your direct mail response rates.

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Blog: 5 Common Direct Mail Mistakes to Avoid

We all make mistakes, but years ago a teacher told me, “If you’re not making mistakes, you’re not doing enough.”

Mistakes can be learning experiences, but as valuable as it is to learn from our own mistakes, it can be more profitable to learn from the mistakes of others.

Throughout my 30-plus years of direct marketing, here are five of the most common mistakes I see mailers make. And regardless of our own experience, we can always profit from the lessons others had to learn the…