Consulting

Take advantage of the lessons learned from 35 years of successful direct mail experience and get more from your marketing dollars.

If you’re ready to increase your sales, generate more leads and achieve greater profit, I may be able to help.

Having worked with a broad range of direct mail clients over the past 35 years – consumer, non-profit and business-to-business – I’ve accumulated practical marketing experience that we can use to improve your response rates.

How I can help

  • Campaign planning
  • Successful strategies for acquisition, retention and cross-selling
  • Targeting the right audience
  • Developing effective offers
  • Persuasive copywriting and content development
  • Package design and formats
  • Effective testing strategies
  • Creative strategies
  • Response analysis
  • Project management and Training and mentoring staff

Getting more
for your marketing dollars

Sometimes it’s best for me to visit your office but often we can do most things over the telephone and save the travel expenses.

Either way, my first step is to learn as much about your operation as possible. Then, we’ll talk and define your objectives.

I’ll want to review what you’ve done, learn about your past tests – what’s worked and what hasn’t – discuss your current projects and review your upcoming plans.

You’ll soon think of me as an extension of your staff. Someone who’ll give you straight answers you can trust.

You won’t get a lot of fluff but you will get an objective, informed and professional assessment that’s to-the-point and provides specific actionable recommendations.

When you need an experienced partner to add to your organization’s effectiveness and profitability. . .identify new opportunities. . . mentor staff. . . and develop a strategy to accomplish your direct mail goals, call me at 949-854-5401 (Pacific Time) or Contact me.

I look forward to talking with you soon.

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Hugh C. Chewning